936 million potential customers
Whether or not your business has a presence on Facebook, this is one marketing channel you would be foolish to ignore. With more than 1.44 billion monthly active users and 936 million daily active users (as of April 2015), it’s guaranteed that a good percentage of your target audience will be on Facebook. Why lose out on so many potential customers?
Just $1 a day can get you results
Even if you have a limited advertising budget, Facebook advertising is very affordable. Facebook’s minimum spend is $1 a day, and even this amount can reach 1000 people based on the audience targeting options.
You can show your ads to the most relevant audience
Facebook advertising is a foolproof channel to get your ad in front of the most relevant audience, which means you can get value out of even just $1.
Facebook ads are targeted to their users’ demographics and interests, which means you’re able to refine your audience right down to the small details. For example, if you’re selling organic food products, you can target users whose interests include nutrition and fitness.